Opening a pizza franchise in India requires a significant initial investment, which varies based on the brand and location. The franchise fee is typically between ₹5 lakh and ₹30 lakh, depending on the brand's reputation and market reach.
Real estate expenses are a key part of the investment, ranging from ₹10 lakh to ₹50 lakh based on the location and size of the space. In major cities like Mumbai, Delhi, or Bengaluru, prime locations may cost significantly more, while smaller cities may offer lower rental costs.
The cost of store setup, including renovations and equipment, can vary between ₹15 lakh and ₹40 lakh. This includes purchasing ovens, refrigeration units, pizza-making machines, and seating arrangements.
You’ll also need to invest in initial inventory, such as ingredients, packaging materials, and promotional supplies, which can cost anywhere from ₹2 lakh to ₹7 lakh.
Additionally, marketing expenses are a crucial part of the budget, especially for the opening phase. Initial marketing efforts can range from ₹3 lakh to ₹10 lakh, depending on the visibility required for your location.
After the initial investment, ongoing expenses include monthly royalty fees (typically 5% to 7% of sales), rent, utility bills, employee salaries, and inventory restocking. The total cost to open a pizza franchise in India generally ranges from ₹40 lakh to ₹1.2 crore, depending on the brand and location.